Cover of the textbook Performer B2 - Student's Book

The key answer of exercise 7

The key to exercise solutions in chapter 2 - Writing for the textbook Performer B2 - Student's Book with authors Marina Spiazzi, Marina Tavella, Margaret Layton from Zanichelli

Question

Look for examples of linkers of reason in the article.

Answer

"Gucci said they launched The Unconventional Beauty campaign on Instagram in 2020 because they had decided to design make-up for authentic people using authentic models."

  • Here, "because" is used to indicate the reason behind Gucci's decision to launch The Unconventional Beauty campaign.

"Ellie herself feels there is more positivity now, because of a common desire to overcome stereotypes."

  • In this sentence, "because" is used to explain why Ellie feels there is more positivity now.

"She admitted she had been fighting for this goal for years."

  • In this sentence, "for" is used to indicate the reason for Ellie's admission of fighting for her goal for years. It suggests a causal relationship between her admission and her years of fighting for the goal.