
Answer — Exercise 2
12 - Fame·Cutting Edge Upper-Intermediate - Workbook
Întrebare
- Listen to and / or read the web article. Put the five steps in the correct places 1-5 in the text.
- Listen and / or read again. Are the statements true (T) or false (F), according to the article?
- Match phrases 1-5 from the article in a with the definitions a-e.
Răspuns
a)
- Know your audience
- Choose the right spark
- Emphasise the spark
- Create a meme
- Check for copycats
b)
- T
- F (Even if you want it to have universal appeal, you still need to consider your audience.)
- F (It can have limited appeal.)
- T
- F (You need to promote it - 'turn up the volume' here refers metaphorically to talking about it a lot.)
- T
c)
- c
- e
- a
- d
- b