Answer — Exercise 11
7.2 - Switching off·Speakout Advanced - Students' Book
Question
- Find a heading, a subheading and a slogan in the leaflet. How are they different? Think about the types of words that are used and their purpose.
- Why do you think subheadings are useful? Tick the ideas you agree with.
- Read the additional information about Sparngall Spa Retreat. Think of a suitable subheading.
Answer
a)
- Heading → Sparngall Spa Retreat
- Subheading → Welcome, Accommodation, Facilities and Activities, Dining, Rates
- Slogan → Relax, Rejuvenate, Recharge
- The heading describes the topic of the whole text (in this case, the place).
- Subheadings describe the topic of individual sections of the text (in this case, details about the place).
- The slogan uses a 'catchy' phrase that is designed to attract the reader (e.g. as here, through alliteration).
b)
The only idea which is not useful is idea 4.
c)
Directions