Cover of the textbook Identity B1+

The key answer of exercise 2

The key to exercise solutions in chapter Summative revision 8-9 for the textbook Identity B1+ with authors Elizabeth Sharman from Oxford University Press

Question

Match the words below to their definitions.

  1. someone who creates a product
  2. a plan for how to advertise and sell a product
  3. a very large visual advert in a public place
  4. printed news media
  5. a news story
  6. a radio or TV programme
  7. someone who buys a product
  8. an advert on the radio or on TV

Answer

  1. manufacturer
  2. campaign
  3. billboard
  4. the press
  5. report
  6. broadcast
  7. consumer
  8. commercial